Independent web design & development

Your business
deserves a better
website.

Modern, mobile-first websites for local businesses. Designed, built and launched by Freddie Ley.

FOUNDING CLIENT PRICE
£199

Complete website. Clear scope. No agency runaround.

Up to 4 pagesMobile-firstBuilt to launch
01 / 04Scroll to exploreSouthampton · UK

No agency
nonsense.

Your website should make it easier for the right person to choose your business. That’s the job.

I keep the process direct, the scope clear and the technology modern. You work with me from first email to launch — not a rotating account team.

Concepts & client work

Built around
the business.

Every site starts with what the customer needs to know and do. Here are a few directions Bluo can take.

bluo / concept-1
NORTH /Menu   About   Contact

BARBER

Sharp cuts. Simple booking.

↗
BARBER / CONCEPT

Sharp cuts. Simple booking.

A bold, appointment-focused concept for an independent barber. Built around work, availability and getting in the chair.

bluo / concept-2
COMMONMenu   About   Contact

RESTAURANT

Good food. Easy decisions.

↗
RESTAURANT / CONCEPT

Good food. Easy decisions.

A visual concept for an independent restaurant, putting the menu, atmosphere, location and reservation path first.

bluo / concept-3
FIELDMenu   About   Contact

TRADES

Turn searches into enquiries.

↗
TRADES / CONCEPT

Turn searches into enquiries.

A conversion-focused concept for a local trade business. Clear services, trust signals and one obvious route to request a quote.

THE PORTFOLIO

Want to see more?

The full portfolio will grow as real businesses launch with Bluo. Ask about any example and I’ll show you what’s behind it.

Explore the portfolio ↗

Launch package

Everything you need
to get online.

A focused, professional website for businesses that need a stronger online presence without a drawn-out agency project.

LAUNCH£199

Founding-client price · one focused website

  • ✓Up to 4 pages
  • ✓Mobile-first design
  • ✓Contact / enquiry form
  • ✓Social links
  • ✓Basic SEO setup
  • ✓Fast deployment
  • ✓Domain connection
  • ✓1 revision round
  • ✓7 days of post-launch fixes

Larger sites and additional functionality are scoped separately.

+
Need more?

For larger sites, booking systems, e-commerce or additional pages, I’ll scope a custom package by email.

→
Email-first. Always.

Simple from
start to launch.

No calls required. Tell me what you need by email and we’ll work through the project in writing.

01

Tell me what you need

Send a short brief by email. I’ll use it to understand your business, audience, goals and the scope of the site.

02

I shape the direction

You’ll get a clear proposal and a visual direction before the build starts. No vague agency process.

03

We build it

I design and develop the site around your business, with mobile use and the customer journey at the centre.

04

It goes live

Once approved, I launch it, connect the domain and stay available for seven days for launch fixes.

F

Built by
Freddie Ley.

Independent developer. Direct communication. Modern technology.

Bluo is deliberately small. You won’t be passed between an account manager, designer and developer. I handle the project directly, from the first brief through to launch.

Have a website
in mind?

Send me the basics. I’ll review the scope and reply by email.

freddie.ley@icloud.com ↗

No calls. No pressure. I’ll reply by email with any questions, a scope and the next step.